On January 3, Rep. Ilhan Omar (D-Minn.) became the first member of the U.S. Congress to be sworn in wearing a hijab. It was such an unprecedented moment that the House had to reverse an 181-year ban on headwear of any type being worn on the House floor. It was also a watershed moment for the brand Haute Hijabs, which has been working for years to bring the Muslim headscarf into the American mainstream.